Wondering about mood boards? Do you want to learn to create one? Well then let me take you on a step by step guide to do just that! So keep scrolling!

What are mood boards?

A mood board is generally a collage that represents a feeling, mood style. Visualizing something is the first step to turning it into reality. This is the principle behind why someone would want to create a mood board. It’s an inspirational visualization of a concept or brand. 

Why do I need a mood board?

Well if you are doing a project and have no inspiration then that’s where a mood board comes in. You just need a few of your favorite images to get those creative juices flowing. A mood board can help you figure out exactly what you want. All you need is some inspo aka a good collection of images and to do that head over to Pinterest!!! 

How to create a mood board!

What is it about?

First, analyze what your mood board is about. Say if it’s blog rebranding. Check out your favourite blogs and find a palette that you think will match your brand. Do you want it to be a feminine themed one with lots of pinks or one with bold reds and blues? You decide.

If you can’t think of any palette, then go ahead and find your favourite photo and upload it to Adobe Colour Cloud to get your palette generated in no time.


Next what you want to do is grab all those photos that you’ll be using. So here this blog branding was for a fashion blog so that’s why it’s all hair and clothes. If yours is for your room then you have to find the furniture you’ll be using. You can use Pinterest, Dribbble, Color Seeds, or any other design libraries or photo sites to help you find inspiration.

MOODboard from scratch

Once you’ve got a good pool of graphics and images from your research to create a mood board, it’s time to get busy!

Decide if you prefer a structured grid template or if a collage-style mood board would fit you better and begin laying out your inspiration pieces. You could even cut and paste onto a poster board if you like to work with your hand instead of digitally. I personally prefer digital mood boards because sticking them in place on a poster board is not one of my top priorities when it comes to making a mood board so I’m happy to make mine digitally. 

Also, I use Canva for creating these mood boards as it’s totally convenient and very easy to use. 


Only choose images that you think will add quality to it. Don’t use the same picture over again. Think of each picture before placing them. Make sure that each picture represents a unique piece of your mood board.
Don’t add too many images. Try to keep it less cluttered and organized. But you can add as many images as you want. Keep it clean and inspiring.

To create a mood board that is effective you have to ensure that all of the visuals represented tie together and create a cohesive story about your brand. In the end, you need to be inspired and able to discern the adjectives you started out with. If you are trying to achieve a bold and fun brand, when you look at your mood board it should feel bold and fun! Plus, you’ll know you’ve done it right when you look at the final product and feel all warm and fuzzy inside! 

So I hope you enjoy creating mood boards as much as I do!! Let me know in the comments how yours turned out!!!

I’ll see you later! Bye Bye,